Live Persona
There’s a simpler way to understand your digital users and buyers.
Augment your Google Analytics data
20+ data sources
for data enrichment
Easy set-up
One click authorization
Behavioral insights
using machine learning
Enrich
Augment data for deeper context
HOW
WHERE
WHEN
WHAT
WHO
Learn
Unearth behavioral insights with machine learning
INTENT
DECISION PHASE
Segment
Automated segmentation based on behavioral activity
ENGAGEMENT
OUTCOMES
Humanize
Abstract for human assimilation & follow-up