9 Best Employee Journey Mapping Tools and Templates

Employee journey mapping tools and templates help visualize and analyze the employee experience across different stages of their life cycle within an organization. These tools enable businesses to gain insights into employee needs, identify potential pain points, and develop strategies to enhance employee satisfaction and experience.

What Is Employee Journey Mapping?

Employee journey mapping represents every stage an employee experiences during their tenure with a company, from the initial attraction and recruitment to eventual departure. This process captures key touchpoints, emotions, and interactions that define an individual’s experience with the organization.

9 Best Employee Journey Mapping Tools and Templates

Here are some of the top employee journey mapping tools and templates we have put together to help you understand your employees’ journeys.

1. Delve AI

To download Delve AI’s employee journey maps, sign up for a free account or log in if you are already a user. Then select Free tools from the menu in the sidebar. After this, you will see an array of templates, like buyer persona templates, employee persona templates, customer journey templates, and employee journey map templates.

The above example shows a complete, pre-filled employee journey map template for a content manager aiming to improve content strategy and management within the organization.

The template mainly contains the employee journey stages and attributes. It lists about 10 stages and 15 attributes. The stages describe the steps from recruitment to exit, and the attributes describe the employee's emotional status, challenges, etc.

The attributes section mainly highlights the following themes:

• Goals - what the employee is trying to achieve at that particular stage.
• Challenges - obstacles or barriers the employee is facing.
• Problems - issues preventing the employee from moving to the next phase of the journey.
• Pain points - the areas of improvement that need to be addressed.
• Needs - what the employee needs to do to complete the stage.
• Process - document the steps taken from start to finish.
• Experience - emotional status of the employee.
• Experience score - rating the employee’s feelings.
• Content - resources or information they interact with.
• Touchpoints - every place the employee interacts with the organization.
• Channels - the platforms the employee uses.
• Action and activities - the organization's processes to interact with the employees.
• Ideas and opportunities - ways to improve the employee experience.
• KPIs - metrics to measure success.

Along with these sections, the template also provides sections for including personal information such as name, department, and quote. You can also add a backstory and scenario, describing the employee’s purpose and goals.

The template can be customized to ensure that you capture the employee journey in the organization.

2. Pyn

The Pyn journey mapper provides an overview of the employee journey. It helps to collaborate, prioritize, and align strategy online.

Visually, the map represents the stages of an employee’s experience. Each stage of the employee journey includes moments that matter, which are important moments that employees encounter during their time in the organization.

At each of those moments that matter, there may be several touchpoints between the company and the employee, like sending managers a helpful guide to do a 90-day check-in. With Pyn’s employee journey mapper, these moments are ready for you to personalize using the employee journey template.

3. UXpressia

Uxpressia’s employee journey map creator helps to identify gaps in the employee experience and make them more engaged and productive.

The journey map creator helps segment and scope employee journeys. Each group of employees has a unique set of goals, pain points, and motivations. The segments can be turned into personas based on their journey stage, job role, location, or events. Using different views, you can get an up-close perspective of the employee journey.

You can visualize employee experience across your organization, identify critical touchpoints at different stages, measure their performance, and specify who is responsible for touch-point-related tasks. You can also download a free employee journey mapping set, which includes a white paper with trends and tips, a cheat card deck in PDF format, SVG images to use in the map, and employee journey icons.

4. TechTarget

TechTarget offers an employee journey map template. The employee life cycle is used as the map’s structure.

The template offers some objectives for major touchpoints of the employee journey as well as some strategies and methods to follow. The employee experience can then be rated using the feelings key. The notes section enables you to evaluate their actions and identify the next steps.

5. Creately

Creately provides an employee journey map template with the objective and employee experience sections. They have also given the employee life-cycle stages. Then, an onboarding template is given with areas of improvement, solutions, success measures, task owners, and timelines.

A performance review template is also provided with employee information, projects completed, project sections, quality, skills growth timelines, etc. An employee offboarding checklist template with three major sections – communication, company assets, and HR & IT responsibilities – is provided.

The next career growth template lists past education and employment. It also provides sections on goals, personal preferences, competencies, development needs, etc.

6. ChangeEngine

ChangeEngine helps craft employee experiences with automated employee journey mapping. Advanced tools are provided to design detailed employee journey maps for events like onboarding and promotions.

You can also access complete communication sequences for key journeys, customizable in your brand’s tone and style. You can leverage visual timelines and cross-channel automation for effective communication planning.

The journey mapper can be integrated with HRIS systems, journey paths can be easily modified, automated reminders can be kept for key journey points, journey analytics are provided, key milestones are recognized, and you can also vary content by job role.

Multichannel comms sending with rich templates and AI personal tone, creator tools to design all your people comms and content, comms planning plus orchestration, creating reports and improving strategic decision making, and e-gifting are all the major features highlighted.

7. Predictive Index

Predictive Index provides an employee journey mapping toolkit with persona templates, journey map templates, and an e-book. The employee journey template has sections, like emotional status, journey steps, touchpoints, organizational actions, barriers, insights, and opportunities.

In the emotional status section, you will chart the emotional status of your persona. The chart maps on the vertical axis from -10 (negative emotion) to 0 (neutral emotional state) to +10 (positive emotion). Here you can either draw, dot, or place a sticker to chart the emotion of your persona.

The journey consists of recruiting, hiring, onboarding, training, learning and development, benefits, performance management, etc. A touchpoint along the journey map coincides with each journey step and chartered emotion. Each describes a person, place, or thing with which an employee interacts.

Organizational actions are actions taken by companies to enhance a journey step or touch point, or remove a barrier. Barriers help determine things that prevent employees from progressing to the next step or from experiencing a positive emotion.

After all the other components are explored and reflected upon, the team can reflect on the information to gain insights. What are some commonalities between the different personas? Are there any common areas? These may represent success stories that can be celebrated or common barriers that need to be fixed.

8. FigJam

The employee journey map template by Figjam contains persona information, such as name and department. It also contains journey steps such as interviews, hiring, training, and promotion.

It also describes touchpoints for each of these stages. FigJam’s employee journey map helps in revealing stepping stones and danger zones so that employees can fulfill their potential.

9. NetSuite

NetSuite provides an employee journey map template, which consists of five different stages. The attributes in the template are employee goals and expectations, process, touchpoints, employee experience/ feelings, problems, solutions, and action items.

Employee goals and expectations talk about what the persona is seeking to achieve, process talks about the steps taken by the persona, touchpoints are on people, systems, tools, or organizations the persona uses or contacts, and solutions and action items are on what can be done to improve the employee experience.

7 Stages of The Employee Journey

Attraction

This stage involves how a potential employee first hears about and considers the company as a potential employer. This can be through job postings, company reputation, or other channels.

Hiring

This stage focuses on selecting candidates for open positions. It involves advertising jobs, screening applications, and conducting interviews.

Onboarding

The onboarding process focuses on integrating new hires into the company culture and providing them with the necessary resources and information to succeed.

Engagement

Engagement involves maintaining employee motivation and satisfaction through various means such as providing opportunities for recognition, feedback, and growth.

Performance management

Performance management involves regular assessments of employee performance, providing feedback, setting goals, and identifying areas of development.

Development

Development focuses on providing employees with opportunities to enhance their skills, knowledge, and capabilities through training and development programs.

Departing

Departing involves the process of an employee leaving the company, which can include resignation, termination, or retirement.

Benefits of Employee Journey Mapping

Enhances employee experience

Employee journey mapping provides a visual representation of the employee’s experience, helping HR understand the needs and perspectives of the employee at each stage. By mapping, businesses can pinpoint areas where employees face challenges or frustrations and proactively address these issues.

Positive impact on business

Journey maps provide data on employee experiences, enabling HR to make informed decisions about policies, programs, and initiatives. When employees feel valued and supported, they are more likely to deliver excellent service, leading to increased customer satisfaction and loyalty.

Enhanced organizational culture

Journey mapping helps to contribute to a more positive and supportive work environment. By helping the employees to understand the values and priorities of the organization, we can ensure a better experience.

Boosting engagement and retention

By identifying various steps at which employees struggle and have challenges, the journey map can help in addressing these. Understanding the various issues and barriers of the employees can help in helping them to be more involved in their responsibilities and increase the chances of them staying with the company.

Increased profitability

Companies that invest in employee journey mapping often see higher profitability due to increased engagement and retention. With better services and customer satisfaction, the company can expect increased revenue generation.

Tips to Get More from Effective Employee Journey Maps

Recognize that all employee journeys are not identical. Create employee personas for different roles, departments, and experiences. Gather data from various sources, like surveys, interviews, and internal systems, to map the current employee journey.

Analyze the journey map to identify areas where the experience is not optimal and where improvements can be made. Focus on the most impactful areas of improvement, considering the potential impact on engagement, retention, and productivity.

Regularly review and update the journey map to reflect changes in the organization, feedback from employees, and evolving business goals. Integrate feedback mechanisms at various stages of the journey to enable real-time updates and enhancements.

Wrapping Up

Employee journey mapping tools and templates provide a structured approach to understanding and improving the employee experience at all stages of the employee lifecycle.

By visually representing the employee journey, organizations can identify pain points, opportunities for improvement, and areas where they can better support and engage their employees. This leads to a more personalized and satisfying experience, ultimately boosting employee engagement, retention, and organizational success.