Build data-driven personas from your customer/CRM data
Customer data enrichment ● Automatic segmentation ● Personas ● Customer research ● Press and news sources ● Podcasts & YouTube channels ● Topics and hashtags ● Industry specific insights ● Influencers and websites
Learn how APT Global, a shipbuilding/offshore construction company with presence in UAE, Netherlands, Qatar, Belgium and India used Delve AI to generate high quality leads and accelerate its sales cycle.
With data-driven personas and deep customer insights about buyer segments generated by Delve AI, Faye was able to unlock new niche targeting options and expand the reach of their display ad campaigns by 4X.
With insights from Delve AI, Orientbell Tiles campaign achieved 50% improvement in Click Through Rate (CTR) and 10% improvement in View Through Rate (VTR) in its focus market for its Women’s Day campaigns.
4 min read
Why Delve AI?
● Get ideas from desirable segments to expand business
● Deliver delightful experiences with unique insights
Know your customer
● Gain clarity on audience, segments & their evolution
● Leverage group and user level views for insights
Perform competitor analysis
● Leverage intelligence to research your competitors
● Uncover your competitors' strategies & keywords
Refine ideal profile
● Hone your ideal customer profile with competitor data
● Combine with learnings from your desirable segment
"As the Marketing Manager of a small business, Delve AI's persona products are very helpful! Once synced with your analytics the data is sorted into demographics, values, hobbies, and more. The product also sorts your data into primary, secondary, and tertiary personas. I used this tool when compiling our strategy for the year."
Customer sentiment analysis is the process of detecting and understanding the opinions, emotions, and attitudes of consumers towards a certain product, service, or company. Discover its use cases and applications.
Delve AI provides Persona Based Marketing (PBM) software solutions spanning from automatic persona generation to AI-based actionable recommendations, that enable businesses and agencies to deliver exceptional customer experiences and power growth.