Social audience research

It’s getting harder to keep up with the demands of your social media audience. Learn how to understand your users and leverage data-driven insights for better social media marketing.
How to Find Influencers to Promote Your Brand or Product: A Niche-Specific Guide

How to Find Influencers For Your Brand

Discover the best ways to find influencers to promote your brand or products. Learn to spot the right influencers to work with and improve your sales and marketing efforts!
18 Min Read
How to Build Audience Personas for Youtube

How to Build Personas for Youtube

Learn how to make audience personas for YouTube videos. Use them to make content that resonate with your subscribers, get more views and grow your YouTube channel.
8 Min Read
Available in 11 languages
How to Generate Your Instagram Personas

How to Generate Your Instagram Personas

In this article, we look at how you can generate your Instagram user personas. Use them, along with your brand persona, to be relevant and attractive to your target audience.
8 Min Read
Available in 16 languages
How to Build Your Twitter Personas

How to Build Your Twitter Personas

Twitter is a great source for audience insights, both B2B and B2C. Develop your Twitter user personas and use them for better targeting, effective messaging and increased conversions.
7 Min Read
Available in 11 languages
How to Create Social Media Personas

How to Create Social Media Personas

Learn how to use rich social insights to create your buyer personas for social media. Use social personas to draft content, prepare strategies, analyze competitors and interact consistently.
11 Min Read
Available in 9 languages

Our products

AI Persona Generator

Generate comprehensive, data-driven customer, user, audience and employee personas automatically with AI-driven software.

Popular Features

  • First-party + public data sources
  • Automatic segmentation
  • In-depth audience insights
Digital Twin Software

Engage virtually with personas and gain insights by asking them anything you'd like to know about your customers, users or employees.

Popular Features

  • 24/7 availability
  • Access via collaboration tools
  • Team empowerment
Synthetic Research

Use AI personas of users and customers, including those hard-to-reach, to run surveys, interviews and market research.

Popular Features

  • Results in minutes
  • Cost effective
  • Scalable and diverse
AI Marketing Advisor

Transform customer insights into tailored, impactful growth and marketing campaign recommendations across all major channels.

Popular Features

  • Channel-specific recommendations
  • Data driven marketing ideas
  • Dynamic updates
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