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Voice of the Customer (VoC) Examples, Methods, & Programs

Voice of the Customer (VoC) Examples

Voice of the Customer (VoC) takes in customer feedback, analyzes it, and uses VoC insights to improve customer experiences. Discover the best VoC methods, examples, and programs in this post.
19 Min Read
What Is Customer Sentiment Analysis?

What Is Customer Sentiment Analysis?

Customer sentiment analysis is the process of detecting and understanding the opinions, emotions, and attitudes of consumers towards a certain product, service, or company. Discover its use cases and applications.
10 Min Read
How to Use Online Reviews to Build Buyer Personas

How to Use Reviews to Build Buyer Personas

Online reviews are rich sources of the voice of the customer and hence very useful to build buyer personas. Learn how to use them strategically to create accurate buyer personas.
8 Min Read